BRAND IDENTITY
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PACKAGING
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MAGNOLIA BAKERY
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BRAND IDENTITY • PACKAGING • MAGNOLIA BAKERY •
Designing a whimsical world for New York City’s favourite bakery
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Client: Magnolia Bakery
Studio: JKR Global
Direction: Lisa Smith, JB Hartford, JP Elliott
Design: Carlos Bocai, Daniel Stettner, Julia Neiva, Kieran McMaster
Copy: Morgan Doff
Motion: Mat Brown, Damien Atkinson, Jeremy Liebman, Griffin Keller
Lettering Artist: Simon Walker
Photography: Cason Latimer
